Sotiris Sirmakezis
Deputy GM, Retail Banking - Piraeus Bank, Athens, Greece
Sotiris Sirmakezis is Deputy General Manager in the Retail Banking Sector of Piraeus Bank Group. He is responsible for the development, promotion and customer support for all alternative channels (ATM, web, phone, mobile phone, cash payment terminals etc.), interactive marketing (online sales, public web sites, SEO & SEM, social media etc.), electronic banking services (debit cards, card-not-present acceptance, direct debits etc.), value-adding services and e-business initiatives (prepaid cards, alerts, multi-channel air-time top-up, cardless withdrawals, payments portal, e-invoicing etc.) and customer experience management (customer satisfaction measurement, CRM utilization etc.).
At the same time, he is the Managing Director of Piraeus Direct Services SA, an affiliate of Piraeus Bank that specializes in contact center services.
He started in Piraeus Bank in January 2000 as Director of the Electronic Banking Division (winbank) and, before that, he was the CIO of the former Egnatia Bank (now, Marfin Egnatia Bank).